Email Personalisation: Does it Even Matter?!
How many emails do you get in a day? And I mean all of them, not just the ones you want. How about in a
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How many emails do you get in a day? And I mean all of them, not just the ones you want. How about in a
Ah! The joys of spring – and with it, the opening of windows, letting in the fresh air and banishing the dust of a long
Email marketing has earned its place in any marketing hall of fame. In the nearly three decades since its first use, email marketing has probably
Reactive marketing… What a beast! Some marketing experts love it, some hate it, and some think it’s an occasionally-necessary mess. On one hand, it can
The current cost of living crisis that permeates the UK is affecting all areas of our lives – not least our business decisions. With everything
Thinking about starting a newsletter or regular email campaign but worried your email list is too small? Is it too limited to make an impact?
The rise of AI (artificial intelligence) has left no corner untouched. From smartphone assistants to company chatbots, AI has seamlessly integrated into our daily lives.
Ah, the email newsletter! One of the cornerstones of online marketing, and you’re on top of it. You have it under control – you’re dedicated.
It’s disheartening to spend hours finessing your email marketing campaign or newsletter only to find that a handful of people are actually reading it. Whether
Congratulations! You’ve built an awesome list. You’ve worked your butt off to gather something that’s more valuable than gold – email addresses! They’ve come from
Nathan Littleton is a marketer, professional speaker and author who specialises in helping businesses to grow by attracting and winning more customers.
