Marketing Insights

Albert Einstein famously said: Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid. Many of you will know that I have a few challenges with the…

I was speaking with a web designer today and, bold as brass, he told me he couldn’t understand how it was possible to build a web design business that ‘paid well’. Naturally the idea of something ‘paying well’ is contextual: to one person, a high…

Someone shared this with me on Facebook recently. I hope it tickles you too: A Nescafe rep manages to arrange a meeting with the Pope at the Vatican. After receiving the Papal blessing, the Nescafe official whispers “Your Eminence, we have an offer for you….

Sign up for regular marketing tips here:

Blog Categories